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Home > BKV Energy Blog > All Posts > Is ChooseTexasPower.com Legit?
2 minute read • Last update May 2026

ChooseTexasPower.com (also ChooseTexasPower.org) is a legitimate Texas energy shopping website recognized by the Public Utility Commission of Texas (PUCT).
ChooseTexasPower is registered as a broker under the broker number #BR190319.
The website is operated by Save On Energy, LLC which is owned by Red Ventures. Red Ventures is a media company that owns and operates many websites that recommend electricity plans such as chooseenergy.com, texaselectricrates.com, and saveonenergy.com.
Red Ventures is based in Fort Mill, South Carolina.
No, ChooseTexasPower.com and PowerToChoose.com are not the same.
PowerToChoose.com (or PowerToChoose.org) is an electricity plan comparison website operated by the state government of Texas through the Public Utility Commission.
ChooseTexasPower.com is a for-profit electricty broker company.
Yes, ChooseTexasPower.com and ChooseTexasPower.org are the same. Both URLs direct to the same website.
ChooseTexasPower.com is technically free to use because they do not charge you when you sign up for an electricity plan on the website.
However, ChooseTexasPower.com is paid by Texas electricity providers for recommending plans to their website visitors.
The cost to list a plan on ChooseTexasPower.com is built into the pricing offered by the electricity provider, so you may not be getting the best possible deal when shopping on this website.

We recommend shopping directly on an electricity provider website or on PowerToChoose.com (or PowerToChoose.org).
As of May 2026, ChooseTexasPower lists plans from 18 providers, while PowerToChoose lists plans from over 40 providers. On the ChooseTexasPower.com Monetization Disclosure page, they state, “While we strive to procider a wide range of offers, our site does not include information about every product or service that may be available to you.”
PowerToChoose allows you to filter plans by rate type, term length, time-of-use, minimum usage fees, tiered pricing, bill credits, and prepaid, while ChooseTexasPower allows for filtering by rate type, term, length, credit worthiness, and satisfaction guarantee.

Graham Lumley, Growth Product Manager at BKV Energy, leads digital and traditional marketing strategies, focusing on educating Texans about the state's deregulated energy market. With over 10 years of marketing experience, he creates content to help consumers understand and save on their energy bills, bringing a fresh and dynamic approach to the industry.

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